Google Digital Marketing and E-commerce Certification

Get started in the high-paying field of digital marketing and E-commerce with a professional certificate from Google. Learn to manage digital marketing campaigns, attract and engage customers, and sell products online — and discover how to effectively utilize AI in marketing.

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SKU: GDM&EC Categories: Ecommerce Operations, Email Marketing, Marketing, SEM & SEO, Social Media Marketing, Uncategorized Tags: Google Career Certificates, Google Digital Marketing & E-commerce

Description

About This Certificate

This certificate program focuses on the skills that employers are seeking. You'll learn the foundations of digital marketing and E-commerce to get the job-ready skills you need to launch a new career. This certificate teaches you how to use popular tools, apply skills to real-world scenarios, and build your confidence.

Digital marketing uses online channels to attract customers, while e-commerce uses online platforms to sell products and services. You will learn to design online stores, craft product listings, conduct market research, and analyze store performance.

What You'll Learn

This program covers 7 key courses:

Foundations of digital marketing and e-commerce
Attract and engage customers through digital marketing
Content marketing
Email marketing
Marketing analytics and measurement
Build, launch, and manage e-commerce stores
Develop and maintain customer loyalty online

Harness the Power of AI

Learn how to use AI in digital marketing & e-commerce to:

Help develop a marketing strategy or plan
Help conduct market research
Help make data-driven campaign decisions
Generate email marketing or newsletters
Generate website copy variations for A/B testing

Tools & Platforms

You'll learn to use popular digital marketing and e-commerce tools, including:

Marketing Tools: Canva, Constant Contact, Hootsuite
Platforms: HubSpot, Mailchimp, Shopify
Social Media: Twitter
Google Tools: Google Ads, Google Analytics

Get Started Today!

Additional information

Product Disclosure:	Please Note: Product titles and descriptions may have some content summarizations using Google Gemini. Our recommended product creators own the digital rights to their content, images, and videos. We may be compensated by the product creators at no additional charge to you for introducing products. Product Advancements (ProdMents) and any of its subsidiaries only act as a promoter of products and make no claims as to the effectiveness of any products nor the quality of content and offer No Guarantees or Warranties.

Product Disclosure:

Please Note: Product titles and descriptions may have some content summarizations using Google Gemini. Our recommended product creators own the digital rights to their content, images, and videos. We may be compensated by the product creators at no additional charge to you for introducing products. Product Advancements (ProdMents) and any of its subsidiaries only act as a promoter of products and make no claims as to the effectiveness of any products nor the quality of content and offer No Guarantees or Warranties.